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Ford Super Duty Wins Double Accolades: Most Appealing and Truck of the Year

Ford Super Duty Wins Double Accolades: Most Appealing and Truck of the Year

The 2024 Ford F-Series Super Duty has been recognized as the most appealing large heavy-duty pickup in the J.D. Power 2024 Automotive Performance, Execution and Layout (APEAL) Study. This prestigious acknowledgment highlights the truck's ability to create emotional attachment and excitement among its owners.


Measuring Customer Satisfaction


The J.D. Power APEAL Study is a comprehensive assessment that gauges owners' emotional connection to their new vehicles. It considers various factors that contribute to overall satisfaction, including design, performance, and features.


Andrew Kernahan, Super Duty chief program engineer, expressed pride in the recognition: "For the people, businesses, first responders and communities that build America, Super Duty is more than a truck. It's a tool they rely on to get the job done."


Key Features and Capabilities


The 2024 Ford F-Series Super Duty offers a range of features designed to meet the demands of diverse users:


  • Powerful Engine Options: Multiple engine choices cater to various towing and payload requirements.
  • Advanced Technology: An updated infotainment system enhances connectivity and ease of use.
  • Safety Features: Cutting-edge safety technologies provide added protection for drivers and passengers.
  • Towing Capacity: Class-leading towing capabilities make it suitable for heavy-duty tasks.

These features aim to satisfy the needs of businesses, first responders, and outdoor enthusiasts alike.


Industry Recognition


The Super Duty's appeal extends beyond the J.D. Power study. In January, it was named the 2024 North American Truck of the Year by the North American Car, Truck, Utility Vehicle of the Year jury. Additionally, J.D. Power recently designated the 2021 Super Duty as the most dependable large heavy-duty pickup.


Frank Hanley, Senior Director of Auto Benchmarking at J.D. Power, commented on the achievement: "The Ford Super Duty ranking as the most appealing Large Heavy-Duty Pickup shows Ford's commitment to building vehicles that go above and beyond their customers' expectations."


In conclusion, the 2024 Ford F-Series Super Duty's top ranking in the J.D. Power APEAL Study reinforces its position as a leading choice in the heavy-duty pickup segment. With its blend of performance, technology, and customer satisfaction, the Super Duty continues to set standards in the competitive truck market.